Sep 19, 2013

Top 10 Must Read Books To Propel Your Start-up To Success

Top 10 Must Read Books To Propel Your Start-up To Success


Gone are the days when you had to stick to the “Boss is always right” mantra to survive and win in the big bad corporate world. Startups have arrived as the flavor of the season and people are increasingly abandoning notions of security and comfort and taking the plunge into the exciting world of entrepreneurship. Right from college pass-outs to experienced professionals, from those with resources to those with nothing 
but sheer guts – the idea of having a business of your own has caught the fancy of one and all! 

Start-ups are certainly the next big thing on the career circuit
It's no wonder that ideas ranging from the street-smart to the path-breaking are swamping the world of business today. However, one worrisome trend is acting as an impediment to those who dream of taking their start-ups to success. In the flurry to achieve instant success, people fail to invest time in proper planning and creating a fool-proof prototype. As such, most start-ups lose their hold to the competition alarmingly soon. 

Approach towards cultivating Startup qualities by reading books
While an intuitive and inherent entrepreneurship talent is necessary to found a startup, making it survive and succeed is another ball game altogether that requires caution, knowledge and experience. An interesting approach towards cultivating these qualities is reading useful startup literature that inspires, enlightens and guides aspiring entrepreneurs in the right manner.  

Here’s a list of the Top 10 books that can help you brush up the basics of business and propel your start-up to success :
Book#01 The 7 Habits of Highly Effective People by Dr. Steven R. Covey
A best seller with over 15 million copies sold in 38 languages, this is a smart, direct and super-enlightening book describing the vision, discipline, passion and inspiration you need to nurture in order to build an ever growing organisation. Those taking their first steps towards entrepreneurship should simply not give it a miss! 

Book#02 The 48 Laws of Power by Robert Greene
This is a must read for new start-ups in order to avoid the pitfalls in the way of achievement of power and hence, success. It teaches you the nitty-gritties of Influence and how to harness it to optimize your human capital and strengthen your relationships with all kinds of stakeholders, 

Book#03 Rich Dad Poor Dad by Robert Kiyosaki
With over 26 million copies sold, this book gives you a clear understanding of what is the difference between a liability and an asset and how can you prevent an asset from becoming a liability. Simple and educative, anyone looking for the basics of investment and business literacy must certainly give this book a shot. 

Book#04 The Four Steps to the Epiphany by Steven Gary Blank
This one throws light on product model design and the nuances involved. It lists the possible reasons for the failure of a business model and also informs of the steps that can be taken to avoid the same.

Book#05 The Thank You Economy by Gary Vyenerchuk
In today’s volatile economic scenario you cannot take any relationship for granted. You have to work continuously to maintain healthy and fruitful ties with your customers. This book offers excellent, implementable and innovative advice on ways to build your customer base by gaining their trust, confidence and loyalty.  

Book#06 The Monk and The Riddle by Randy Komisar- 
This book is full of insights that will help you to weave your work and life into a meaningful, satisfying and successful existence. Those who wish to understand how to balance the struggles of a nascent start-up at hand with personal life must not give it a miss! 

Book#07 Escape from Cubicle Nation by Pamela Slim
A must read for those languishing in frustration over desk jobs and wanting to exit the corporate rut and get into the freedom of entrepreneurship. This book can certainly instill in you the inspiration and the confidence needed to take the big step.

Book#08 Startup from the Ground Up by Cynthia Kocialski
This book is a comprehensive start-to-finish guide that takes you down the exhausting but exhilarating journey of converting your innovative idea into a thriving business, step by step. It is also loaded with advice on crucial business soft skills - team building, marketing and inter-personal communications.

Book#09 The Art of the Start by Guy Kawasaki
An engaging and straightforward book, this explains the idea of venture capital investments and how to procure them. It also demonstrates as ideal for entrepreneurs, the themes of “function over form” and “action over planning”.

Book#10 Think and Grow Rich by Napoleon Hill
Written in 1960, this book is a one-of-its-kind indulgence into the core essence of being an entrepreneur. A quirky read, the boo talks about the importance of eccentricity and an obsession with the ambition of making money in becoming a successful entrepreneur. 

So go ahead and indulge in the wisdom offered by these suggested readings and you shall definitely find yourself more equipped to take your start-up to the next level, post this book spree!


About the authorSonakshi Khandelwal@sonakshik
Sonakshi is a Guest writer for Startuptimes.in . She is passionate about Startups , Books, Entrepreneurship and Youth in India.



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Tags: books on startups, Top 10 Must Read Books To Propel Your Start-up To Success, top 10 startup books'  7 habits of highly effective people startup, books for india startups,

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