WHAT IS FITBIT?
It's a wearable device to track daily activity, calories burned, sleep & weight. Upload wirelessly & see progress on mobile and online dashboard.
WHEN DID THE IDEA OF FITBIT BORN?
In 2007, Co-Founders, Eric and James, realized that sensors and wireless technology had advanced to a point where they could bring amazing experiences to fitness and health. They embarked on a journey to create a wearable product that would change the way we move.
ABOUT ERIC CO-FOUNDER FITBIT
Eric has a B.S. and M.S. in Computer Science from Yale University. Eric Friedman is an experienced technologist who loves to create and scale innovative consumer applications. At CNET / Webshots, Eric led the engineering team for one of the largest photo sharing sites in the world, with 500+ million stored photos and 20+ million monthly visitors. Before Webshots, he was a co-founder of Windup Labs, which created HeyPix, one of the first P2P photo sharing applications. CNET Networks acquired Windup Labs in 2005. Prior to Windup Labs, Eric was a founding engineer of Epesi Technologies and was also a technical member of the Real-Time Collaboration Group at Microsoft.
ABOUT JAMES CO-FOUNDER & CEO OF FITBIT
James Park is a serial entrepreneur with a passion for creating great products and companies. Fitbit is the third startup that he has founded. Previously, James was a Director of Product Development at CNET Networks, where he led product management, engineering, and design for Webshots. Before CNET, James was a co-founder of Windup Labs, which was acquired by CNET in 2005, and prior to Windup Labs, he was the co-founder and CTO of Epesi Technologies. James also worked at Morgan Stanley, where he helped develop trading strategies and software for a quantitative trading fund. James never quite finished his computer science degree at Harvard College.
Who are the competitors for FITBIT?
JAWBONE UP, NIKE FUELBAND, FORCE